Designing a Digital E-Commerce Experience for Industrial Workforce

A case study on creating a web and mobile e-commerce platform that simplifies PPE and FR workwear purchasing for industrial workers and partner companies.

Team

Principle Designer, Sr. UX/UI Designer (That’s Me) & Jr. Designer

My Role

Wireframe, Ideate, UX & UI Design, Prototyping

Details

Industry

E-Commerce

Date

August 2024

Tools

Whimsical & Figma

About the Project

Everything Safety is a PPE safety supply company serving workers across North Dakota and Montana, primarily in the oil & gas, residential, commercial, and heavy industry sectors.

The company provides PPE safety supplies and FR workwear products, helping workers access essential safety gear quickly and reliably.

The Goal

The goal was to design a digital commerce platform that allowed both companies and employees to easily purchase safety products through a streamlined web and mobile experience.

The Real Challenge

Traditional purchasing workflows for industrial safety equipment were often fragmented and time-consuming.

Employees needed a simple way to access approved safety gear, while companies required a controlled purchasing system that aligned with employee allowances and operational policies.

Key Challenges

Making product discovery easy for industrial workers
Simplifying the employee login and purchasing process
Supporting company-funded purchasing workflows

Homepage Experience

Designed to immediately guide users toward product categories, featured safety gear, and new arrivals while maintaining a clean industrial-focused visual style.

Product Listing

The product listing experience focused on easy scanning, filtering, and quick access to essential product information.

Product Detail Page

Product detail pages were designed to help users make confident purchasing decisions with clear specifications, pricing, variants, and product imagery.